Description

Major League Baseball (MLB) is seeking to fill a Campaign Manager, Performance Media position in the Marketing Department. He or she will be primarily responsible for supporting the day-to-day execution and operations of paid media campaigns across programmatic display, Facebook, Twitter, YouTube, SEM, and other biddable media platforms.

Objectives/Roles

• Support day-to-day execution of company’s paid media campaigns across multiple channels (SEM, Programmatic Display, Paid Social, Video, Audio)
• Optimize paid media campaigns with a focus on increasing return on investment
• Assist with campaign successes by testing new creative, optimizing bidding strategies, and shifting budgets between channels when necessary
• Assist in campaign reporting with written analysis
• Ability to learn and utilize internal systems and other biddable media platforms
• Monitor competitive landscape and industry trends
• Manage additional projects as assigned
• Ability to adjust as role and business needs evolve

Crucial Competencies / Previous Experience

• Bachelor's Degree
• 1-3 years of experience in building and optimizing paid media campaigns
• Foundational knowledge of SEM, Programmatic Display, Video, or Paid Social and optimization tactics
• Experience with bid management platforms (Search Ads 360, Display and Video 360, Facebook Business Manager, Twitter Ads, Google Ads, etc) a plus
• Ability to manage multiple tasks in a fast paced and deadline driven environment
• Detail-oriented, organized, and excellent verbal and written communication skills
• Flexible schedule: available weekends and late nights occasionally throughout the year, as needed
• Team player with the ability to develop cordial, professional relationships with all levels of MLB staff and partners 
• Baseball and sports enthusiast is preferred

Why MLB?

Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the Major Leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.

MLB’s vision is to be the global sport of choice for youth to play, fans of all backgrounds to enjoy and a desired destination for employment. With a belief that the journey to growth and greatness is ongoing, MLB gives employees the opportunity to continue learning and honing their skills with programs such as: tuition reimbursement; mentorship programs; lunch and learns; online course subscriptions; paid industry certifications; business resource groups; and more.

MLB provides its employees with exceptional medical, dental, and vision coverage. Premiums are 100% employer covered to help employees focus on being their best!