Major League Baseball (MLB) is seeking to fill a Coordinator, Media Marketing position in the Marketing Department. This person will be primarily responsible for supporting the day-to-day execution of campaigns using owned and operated Offline Assets, including national TV partners and home plate signage, and Digital O&O Assets, to support MLB marketing priorities.
Objectives / Roles
- Schedule MLB assets in weekly national broadcast inventory and other TV/radio inventory to promote league initiatives, distribute to Broadcast department and partners
- Coordinate receipt of new video and radio assets, provide assets to Broadcast department for network reviews, and deliver to national network partners and local All-Star media partners
- Track media promotion on a monthly basis, summarize offline asset media support for recaps of executed campaigns throughout season, monthly and end-of-year recaps
- Assist with All-Star digital promotion responsibilities, with a focus on the All-Star Game site and email needs
- Support other Media Marketing responsibilities including new drop-in/snipes, production and scheduling of signage, All-Star Week/Postseason marketing efforts including digital marketing task management and review process
- Role requires the flexibility to be available on nights and weekends throughout the year, and the ability to work under pressure in a fast paced environment
Job Requirements and Qualifications
- Bachelor's Degree
- Minimum 1 year of experience in media, preferably in a multichannel capacity, with an understanding of the media landscape and acute awareness of its continuous evolution
- Experience in automation of broadcast scheduling is a plus
- Knowledge of commercial spot delivery process and scheduling
- Teamwork mindset: as part of an integrated cross-discipline team, believes the best results come from collaboration and utilizing team members’ expertise and insights
- Familiarity of and interest in the game of baseball and Major League Baseball Clubs