JOB SUMMARY:

The Kansas City Chiefs are seeking an enthusiastic and self-motivated individual to provide analytic support for the Digital and Social Media departments, with the primary focus on daily metrics for related digital and social properties. The right individual must take great pride in their work and pay strong attention to detail. Applicant must establish, track and analyze digital and social platform results in order to make recommendations to drive continuous improvement and optimization for digital, social and content strategy. This position will also provide support for the company’s creative implementation and sponsorship reporting.

JOB RESPONSIBILITIES: 

• Producing regular (daily, weekly and monthly) and ad-hoc reports of digital/social traffic, user engagement and content production for various products and platforms
• Track analytics across site, social, and app properties and provide insights around performance
• Gather requirements and KPI goals from various departments to produce reports and adjust reporting formats to best communicate data points
• Pulling raw data from a multitude of analytics platforms and creating presentable reports in Excel, GoogleSheets, Tableau, PowerPoint, etc.
• Utilizing analytical platforms to organize and tag content into applicable campaigns 
• Package and communicate analytical findings and develop presentations as needed
• Perform online campaign reporting and conversion analyses, interpret results and develop recommendations for both sponsors and internal departments
• Develop analytics tracking strategy and implementation documentation for clients and internal departments
• Produce ad campaign pacing reports and monitor performance to ensure our clients are reaching goals effectively
• Create streamlined analytics reporting format to be used across various departments
• Assist with other duties as necessary