DESCRIPTION

Are you an experienced product marketing leader in the Travel & Hospitality (T&H) industry? Are you passionate about how technology can be used to solve business problems? Are you eager to shape the way T&H companies modernize their services and operations? Industry verticals have unique needs and paths for cloud adoption, and the AWS Industry Marketing team helps T&H companies transform their businesses using the industry’s broadest and deepest portfolio of cloud services and solutions.

Amazon Web Services (AWS) seeks a data-driven, creative, and well-written marketing leader to develop, lead, and execute AWS’s global marketing strategy for T&H vertical. This individual contributor will be an integral member of the broader T&H cross-discipline go-to-market team. As such, the role will drive collaboration across multiple areas of AWS (product development, campaign marketing, field marketing, business development, sales, partner/alliances, etc.) to develop and execute holistic marketing strategies.
Your responsibility is to develop and manage our T&H industry marketing plans including defining messaging, developing content, and conveying both to industry audiences. This includes covering the full spectrum of the messaging and content continuum from business decision maker to IT manager to developer in industry segments such as airlines, airports, lodging, and restaurants. You will ensure we deliver industry-specific, differentiated solutions supported with whitepapers, executive briefs, architectural guidance, and references. You will work closely with AWS stakeholders to provide an industry lens on AWS products and solutions. Additionally, you’ll engage with industry analyst and press activities to influence market perception and understanding of how AWS solutions deliver industry specific value. Our objective is to establish AWS as the leading cloud provider for T&H, and help industry customers make the best decisions for their businesses.

The ideal candidate has a passion for technology and how it can be used to create business outcomes in T&H, along with an innate ability to transform complex technical concepts into easy-to-understand messaging and materials. A proven track record of excelling in a data-driven marketing organization and industry subject-matter expertise is a must.

Position may be located in Seattle, San Francisco, Los Angeles, New York, Washington, DC, or Boston. Relocation offered within the US to those locations only.

Job Responsibilities:
· Develop and manage primary personas, messaging, and content strategy
· Create high-impact, industry-specific messaging and thought-leadership content showcasing the value and differentiation of AWS services and solutions
· Tell AWS solutions and customer stories with excellence through the T&H industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and commercial organization stakeholders
· Manage content updates including websites, blogs, case studies and sales materials
· Develop, and support keynotes at AWS and T&H conferences and trade-shows, positioning AWS as the leading cloud provider for the industry. Ensure that AWS has the right content and bench of thought-leading executives to communicate that content to the industry.
· Working with our partner community, develop joint solutions, messaging and go to marketing strategy with our top T&H partners.
· Empower field teams to effectively tell the AWS for T&H story with strong sales collateral and education materials
· Manage product launches and messaging for industry specific T&H services and drive adoption of AWS T&H workloads
· Ability to travel both domestic and international to meet with customers and internal stakeholders

About Us
Inclusive Team Culture
Here at AWS, we embrace our differences. We are committed to furthering our culture of inclusion. We have twelve employee-led affinity groups, reaching 40,000 employees in over 190 chapters globally. We have innovative benefit offerings, and host annual and ongoing learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences. Amazon’s culture of inclusion is reinforced within our 14 Leadership Principles, which remind team members to seek diverse perspectives, learn and be curious, and earn trust.

Work/Life Balance
Our team puts a high value on work-life balance. It isn’t about how many hours you spend at home or at work; it’s about the flow you establish that brings energy to both parts of your life. We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.

Mentorship & Career Growth
Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional and enable them to take on more complex tasks in the future.